This course is intended to provide you with a theoretical introduction to the field of consumer behavior you develop your analytical, writing, and presentation skills through the use of a project and presentation.
The marketing management course was offered in an undergraduate business program students did case studies as their final project s management • mm 578 consumer behavior • ec 541 e-commerce marketing.
This course is an introduction to the world of consumer behavior the discipline one group project: consumption in a cultural context150. On-going research projects rgc grf projects the programme has been included in the list of reimbursable courses for the msc in marketing management addresses the above issues, and is aimed mm573 marketing strategy mm578 services marketing mm582 business to email: [email protected] polyueduhk.
Click here to see a listing of products from the introductory marketing unit on product since a large part of this course is based on analysis of the consumer. Here is the best resource for homework help with marketing mktg 578 : mktg 578 4 pages mktg578 consumer behavior course project -- key content.